In the first step of your AI strategy, you set clear business goals. But what’s next? The next important step is asking, do we have the capabilities to actually achieve these goals?
AI isn’t magic. It works when you have the right combination of people, processes, and products in place. Without these, AI can’t drive success. So how can you align your capabilities to your business goals?
🎥 Watch Episode 3: Step 2 of AI Strategy Roadmap: From Business Goals to Capabilities
How to Align Capabilities to Business Goals
Take a moment to write down two to three business goals that you want to achieve. Once you’ve done that, ask yourself: What changes need to happen in my business to make this goal a reality?
Here’s how to approach this:
- Goal 1: Reduce Customer Acquisition Costs: Your marketing processes need smarter targeting, perhaps using AI-powered tools for predictive analytics.
- Goal 2: Faster Deliveries: Your operations need improved quality control and tracking systems to ensure orders are delivered faster and more reliably.
- Goal 3: Customer Delight: You need a stronger after-sales support system to ensure customers are happy long after they’ve made a purchase.
Keeping It Simple
This step is about keeping things simple and focused. By mapping out your business goals to specific AI capabilities, you’ll ensure that AI becomes a powerful tool to drive business growth every single day.
What’s Next?
In the next step of our AI Strategy Playbook, we’ll dive into how to design an AI initiative that powers these capabilities, ensuring your business can achieve its goals effectively.



